Mobile Legends Brings Social Impact to the Gaming and Esports Community in Indonesia
MOONTON Games, an international game developer and publisher of the popular MOBA title Mobile Legends: Bang Bang, is here at the TikTok Southeast Asia Impact Forum to present and share its social initiatives in Indonesia.
Launched in 2016, Mobile Legends: Bang Bang (MLBB) is one of the most popular multiplayer online battle arena (MOBA) in Southeast Asia that has inspired thousands of players to become content creators around the world.
Mobile Legends: Bang Bang is designed to bring great excitement and accessibility to international gamers, allowing them to compete competitively from various regions and villages, including Indonesia.
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Apart from just games, the publisher has an esports division that incubates players to pursue their dreams of becoming esports athletes and opens opportunities in the international esports ecosystem. MLBB Esports has expanded to multiple leagues, including the MPL series hosted in Southeast Asia, the Middle East, and Latin America.
Locally, Mobile Legends: Bang Bang Professional League (MPL) and Mobile Legends: Bang Bang Developmental League (MDL) are among the longest-running tournaments to empower players and young talent to pursue worthy careers in esports. Both leagues have benefited thousands of players and are considered one of the most watched esports tournaments worldwide.
Three Impacts of Mobile Legends on Indonesian Esports
In Season 9, MPL ID amassed over 2.8 million peak concurrent viewers which made it one of the most watched esports leagues. MPL ID has also contributed to various talent initiatives, created opportunities for fledgling esports organizations, and given back to the esports community through its CSR initiative, MOONTON Cares. Some highlights include:
Fostering future legends
In collaboration with Garudaku Academy, MOONTON Games has launched the ‘Fostering the Legends’ program to benefit schools in East Java. This program is set to empower hundreds of students from seven schools through various educational programs for students interested in entering the esports industry – not only as esports athletes, but as other options such as referees, casters, content creators or even influencers.
The growth trend of esports in Indonesia
MPL ID is one of the earliest esports leagues created to incubate growth in Indonesia, along with MDL ID serving as the launch pad for local amateur teams. This league has also helped put Indonesia on the international esports map through the M4 World Championship which scored a concurrent audience of 4.27 million, making it one of the most watched tournaments in the world. This global tournament is organized in collaboration with the Ministry of Tourism and Creative Economy.
Breakthrough with new career opportunities
Both leagues (MPL ID and MDL ID) have provided an ongoing career path for aspiring esports and gaming rookies. Both leagues have contributed to creating careers for fast-growing esports professionals, content creators, casters – like Dlar.
Gaming and esports are an integral part of Indonesian life, and this country has one of the most passionate fans and players striving to be the best.
Although the two leagues (MPL ID and MDL ID) operate on different models – they share the same goal to make esports accessible and open to everyone, and to foster a sense of ownership of the game regardless of background.
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Source: dailyspin.id
